Do Celebrity Endorsements Encourage Kids?

Tools

By Molly Clifton

A new study shows the power of celebrity endorsements over kids.

Research published in the Journal of Pediatrics found celebrity endorsement of a food product encouraged children to eat more of it.

They warn it means children could eat more junk food if that's what the celebrity is endorsing.
 

What's Trending



What's onFull Schedule

Hot Video From AP

AP Video