JLab becomes title sponsor of the Birmingham Bowl
The technology company JLab, known for it’s wireless earbuds and headphones, is now the title sponsor for the Birmingham Bowl. This is a four year agreement with ESPN Events.
“JLab is all about breaking barriers, with high-quality tech that offers surprising value, and bringing people together – just like college football,” said Win Cramer, CEO of JLab. “Becoming the title sponsor of the Birmingham Bowl is more than a moment for us; it’s a chance to celebrate community, competition, and connection in Birmingham and beyond. We’re fired up to become the title sponsor!”
“We’re delighted to welcome JLab as the new title sponsor for the Birmingham Bowl and eager to collaborate with such a successful driven team doing great things in consumer electronics,” said Mark Meadows, Executive Director of the JLab Birmingham Bowl. “JLab is an innovative brand with an authentic voice in college sports, and their Playmaker roster underscores that commitment. Together, we’ll create memorable experiences for players, fans, and the Birmingham community.”
The game is set to be played on Monday, December 29th at Protective Stadium and will feature teams from either the SEC, ACC, or the American Conference. Team selection will take place on Sunday, December 7th.
